How to Achieve 973% Sales Growth in 9 Months: 5 Must-Know Strategies

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Revenue and sales stagnation isn’t just a hurdle on your path to scaling up your business—it’s a threat to your business achieving its max potential.

A few years ago, my team and I faced this hurdle. Our revenue wasn’t just plateauing, it had begun to fall. And the macroeconomic outlook was bleak. 

But with a renewed focus and a few strategic decisions, we turned it around big-time, achieving an incredible 973% revenue growth in just 9 months

Our achievement wasn’t luck; it was based on a few key choices, our ability to both “flow” with the market—as well as move the market toward us (our productized service offer, which was something brand new and untested). 

In today’s article (and video), you’ll uncover practical strategies to break out of your sales stagnation rut:

  1. How taking (a very specific kind of action) can have big payoffs
  2. Why ______ and testing is better than perfecting
  3. How to make your sales funnel accessible — and irresistible
  4. How to stay focused in the face of (literal) storms
  5. How to protect forward momentum at all costs

If you kick-start your momentum and reignite your passion, your efforts will pay off!

Whether you want to break through a revenue plateau or you're looking to scale up your sales, these insights and story anecdotes can help you succeed. Let’s go…

STOP your sales stagnation faster: with Growbo you can delegate unlimited marketing tasks without the headaches of hiring so you can focus on working on rather than in your business. Growbo’s done-for-you, all-in-one team subscription makes it easy and fast: Learn more here and get started for just $7 for your first week.

5 Key Strategies That Skyrocketed Our Growth by 973% in Just 9 Months

Stagnation is worse than just being stuck—it’s unrealized potential. Breaking out of sales ruts is one of the most challenging obstacles in business. 

However, such plateaus can be avoided. According to McKinsey and Co., strategic business leaders focus on their growth trajectories, both in terms of present patterns and future goals. 

Using that mindset, I addressed internal patterns that didn’t serve the company and made sure that the business was prepared to withstand—or adapt to—unforeseen circumstances even before they occurred. When such disruptions did arrive, I consciously turned the challenges into opportunities for growth.  

Growth mindset boosts company performance.

So let’s explore the strategies I used and how they led us to achieve 973% growth over nine months.

1. Breaking Through Indecision With Conviction-Based Action

During the summer of 2020, we hit our lowest point. The pandemic had struck, and our revenue was declining month after month. But it was at this precise moment that conviction became our most powerful asset. 

Having already committed to making “the leap” several months earlier, I went full “diamond hands” and did something I don’t normally do: doubt. I had 100% conviction that this new direction would work… but would it?

In February the team and I had made the bold decision to completely pivot our service model despite the economic uncertainty from the pandemic We transformed our core offering of info products and done-for-you funnel creation services into an all-in-one marketing team solution.

It was risky. And my market research? I believed businesses needed this solution because I had personally craved it for years from the moment I started my first business.

Here’s how our site and key landing pages looked before with our original offerings:

Client lead generation funnel.

B2B leads, 40 days, guaranteed.

And here’s the after (although our design didn’t look this nice at first—at first, A LOT was “out of alignment” in our funnel and website).

Digital marketing project management software.

Instead of waiting for perfect market validation, I moved forward with my strong conviction that this service was needed and solving a problem I intimately understood as an entrepreneur myself.

For example, when I saw that our funnel creation service was producing inconsistent results, I faced a crucial decision: either narrow down to a specific niche to achieve consistency in results, or transform into a productized all-in-one team marketing solution. I chose the riskier but potentially more impactful path.

That conviction I felt (based on my own experience knowing this solution needed to exist in the world)—it paid off. 

2. Launch and Rapid Iteration: Our Learning Laboratory

Our journey from 2015 to 2020 taught me valuable lessons about iteration and laid the foundation for our eventual breakthrough. Knowing what I know now, I could have come to that same breakthrough much faster, which is what I hope I can do for you. 

The journey taught me that launching quickly and listening to consumer feedback is far more valuable than blindly striving for absolute perfection beforehand. This philosophy has shaped my current approach to product development and market engagement. 

For instance, I recently launched the premium version of our Growbo AI Automation platform (separate from our done-for-you service). Rather than spend months perfecting every feature based on our own preconceived notions, we released it to gather real-world feedback and make improvements based on actual user experiences.

Launch quickly, then iterate.  Product development.

Still, I know we could have “scoped down” Version 1 of that AI platform and launched way, way faster. Releasing a rough version and letting our consumers tell us how they wanted it improved could have whittled our launch time from months to weeks. 

Our most significant recent iteration has been the introduction of our freemium sign-up option for our done-for-you service. This approach allows potential clients to experience our full interface, interact with project managers, explore project templates, and prepare tasks—all before making a financial commitment. 

Free trial sign-up form for Growbo.

Three funnel pages: lead magnet, sales, thank you.

Still, I didn’t get complacent, and I kept innovating my approach to our funnel approach. Recently, we’ve launched what we call a “free preview” of our done-for-you service, as mentioned above. New clients can sign up, access our entire web app interface, view all project templates, and even chat with their project manager and team members. They can prepare their initial tasks and get a feel for the entire experience. When they’re ready to start actual projects, they can begin with just $7 for their first week.

This approach came from the understanding that people often need to experience the service to truly understand its value. It’s one thing to tell someone about an all-in-one marketing team they can delegate to; it’s another thing entirely to let them log in, meet their team, and prepare their projects before making a commitment.

For instance, we now offer a comprehensive sales conversion pack valued at $300 as a bonus for new sign-ups.

This is a lot of money to give away, but we earn it all back through the value and trust we generate. Because here’s the thing:

This isn’t just some throwaway bonus—it represents hundreds of hours of research, containing proven conversion tactics backed by rigorous case studies.

Having an irresistible sales funnel is irreplaceable. So turn yours into a tractor beam—and then into a full-blown black hole.

4. Maintaining Ruthless Focus: Our Growth Secret

During our growth period, I learned that focus was crucial. A study in the Journal of Business Venturing found that entrepreneurs who maintain focused strategies are three times more likely to achieve sustained growth compared to those pursuing multiple opportunities simultaneously.

Simply put: Determine what’s most important to your revenue, get your head down, and do it.

Subscription tiers for marketing services.

These changes immediately clicked with what the market wanted.

We kept innovating with our funnel approach. Recently, we've launched what we call a "free preview" of our done-for-you service. You might wonder, "How do you offer a done-for-you service with an all-in-one team for free?" Well, we created a freemium model as mentioned in the previous section. This is where new clients can sign up, access our entire web app interface, view all project templates, and even chat with their project manager and team members. They can prepare their initial tasks and get a feel for the entire experience. When they're ready to start actual projects, they can begin with just $7 for their first week.

This approach came from the understanding that people often need to experience the service to truly understand its value. It's one thing to tell someone about an all-in-one marketing team they can delegate to; it's another thing entirely to let them log in, meet their team, and prepare their projects before making a commitment.

We've also focused heavily on adding value throughout our funnel. For instance, we now offer a comprehensive sales conversion pack valued at $300 as a bonus for new sign-ups. This isn't just some thrown-together bonus – it represents hundreds of hours of research, containing proven conversion tactics backed by rigorous case studies 

4. Maintaining Ruthless Focus: Our Growth Secret

During our growth period, we learned that focus was crucial.  A study in the Journal of Business Venturing found that entrepreneurs who maintain focused strategies are 3x more likely to achieve sustained growth compared to those pursuing multiple opportunities simultaneously.

Startup focus strategies, prioritized tasks.

For me, that meant doing the “33-Day Challenge.” The concept was simple but transformative: Each day, I devoted myself entirely to core revenue-generating activities. 

I banned myself from starting new projects or chasing shiny—goodbye Netflix and YouTube rabbit holes! I cut everything that could derail my momentum. Instead, I channeled all my energy into tracking daily progress on controllable metrics while maintaining a consistent rhythm of content creation and funnel optimization.

My commitment to focus faced its ultimate test when not one—but two hurricanes threatened to disrupt our operations. Rather than risk power outages and go offline, I made the decisive choice to relocate our entire operation to Miami. 

This wasn’t me being stubborn—I knew that momentum, once lost, becomes incredibly difficult to recapture. The decision proved vital in maintaining our growth trajectory and well worth the work.

This experience changed my understanding of focus: It’s not about trying to control everything (that’s a battle you won’t win), but rather about channeling energy into what truly matters. 

Do yourself a favor and put your focus where it’s needed. Believe me, it’s worth the while. 

5. Building and Protecting Momentum: Our Sustainability Strategy

During the journey from stagnation to a 973% increase in sales, I discovered that momentum isn’t just a buzzword—it’s the lifeblood of sustainable growth. Professor J.C. Larreche of Institut Européen d’Administration des Affaires (INSEAD) describes companies with business momentum as having found a way to deliver “continuous, exceptional growth, year after year.”

Yeah, you read that right!  Momentum correlates with long-term growth, not just breaking short-term plateaus.

As I’ve said, my need for renewed momentum began in the summer of 2020, at the company’s lowest point. Initially, it was like watching a flywheel slowly begin to turn—at first, progress was barely noticeable, but with each small win, I felt the energy building.

However, protecting this momentum became my greatest challenge. I learned the hard way that momentum is fragile—it needs fierce protection. When team members weren’t aligned with our pace of progress, I made the difficult (but necessary) decision to part ways. I couldn’t afford to let anything slow down our forward motion. 

The key insight I gained was that momentum isn’t just about moving fast—it’s about moving consistently in the right direction. One foot in front of the other.

And when I found something that worked, I didn’t just celebrate and move on; I doubled down. I kept iterating, refining, and optimizing. 

Each improvement, no matter how small, added to our forward motion. This progress began feeding into itself, creating a self-reinforcing cycle of growth.

Hold onto your momentum at all costs; it will get you where you want to go.

CONCLUSION 

If you want to get great work done for your business (or for your clients), then you HAVE to learn more how you can delegate unlimited marketing projects & tasks without the headaches of hiring. Download this free guide: “29 Examples of Marketing Projects You Can Delegate to Growbo

 

Breaking through revenue and sales stagnation is a challenge that many entrepreneurs face, but with the right strategies, remarkable growth is achievable. As we’ve explored, achieving a 973% growth rate in nine months is not just a possibility but a reality when you embrace conviction-based action, rapid iteration, funnel optimization, sustained focus, and progressive momentum. These strategies are not just theoretical—they are actionable steps that can transform your business.

Main Takeaways:

  1. Conviction-based action can lead to huge, company-altering breakthroughs and business growth.
  2. Rapid iteration and real-world feedback make for better innovations.
  3. When your sales funnel showcases your value, your customers will be eager to get locked in.
  4. Maintaining focus on core activities is the be-all and end-all of getting out of a rut.
  5. Building momentum is one thing, but protecting it is crucial for long-term success.

Have you tried implementing similar strategies in the past? What do you think could be tightened—or which points were you missing? 

Share your thoughts and experiences in the comments below or shoot me a question directly. Let’s continue to explore the best strategies for overcoming business challenges and achieving success.

Keep Growin,’ Stay Focused,

Matt signature

Image credits:

1. https://financesonline.com/startup-statistics/

2. https://postbio.medium.com/launch-quickly-and-iterate-my-new-approach-to-medium-and-life-884383cea96c

3. https://fastercapital.com/content/Make-sure-Your-Startup-s-Focus-is-on-the-Right-Product.html#The-importance-of-focus-for-startups

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