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  • Pre-Selling Simplified: 6 Steps to a Successful Presale

    Pre-selling guide with 6 steps.Wouldn’t it be awesome if customers bought your product or service idea… before it even existed? You see, as fun as …
  • Once Upon a Time There Was This Open Loop Marketing…

    Open loop copywriting secret.If you’re like me, then you have a few favorite TV shows. Breaking Bad, Succession, Old Man, The Sopranos… You may find …
  • 14 Easy Tactical Tips for Writing FAQs That Sell w/ Examples

    YouTube video thumbnailMaybe I’m clever or maybe I’m just lazy. But I’m always looking to delegate repetitive tasks so that I don’t have …
  • 7 Productized Service Examples, Tips, & Benefits

    Productized service examples.“It feels like riding a roller coaster of clients and revenue.” That’s what owners of service businesses like agencies or consultants …
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